UK naturals beauty company The Body Shop is set to launch a £10million digital transformation project in a bid to ‘expand its global ecommerce footprint and create a seamless online experience,’ according to the company.
French beauty brand L’Occitane is ramping up the promotion for its Korean herb-based beauty range Erborian and has appointed a UK-based social media agency to manage its UK paid search account.
AkzoNobel has announced it is to sell its chemicals business in a bid to offer shareholders more money than the PPG takeover bid would make.
Beauty retail giant Sephora is set to acquire Turkish cosmetics retailer Tekin Acar Cosmetics following approval from the Competition Board.
Kylie Jenner has announced the latest collaboration for her successful Kylie Cosmetics range as a joint venture with her reality TV star sister Kim Kardashian.
Procter & Gamble is set to invest some $100,000 in a digital innovation centre based in Singapore, the first of its kind for the company outside the US.
PZ Cussons is the latest beauty behemoth to highlight the power of the millennial consumer group, with the announcement of a new Sanctuary sub-brand set for launch in May aimed at 18-24 year olds.
Direct sales giant Avon has launched its 15th annual Avon 39 Walk to End Breast Cancer, which will see participants from across North America walk 39.3 miles over two days in a bid to raise money for cancer awareness.