The South African arm of Avon has launched a range of pop up stores in the country in a bid to grow awareness of the brand, according to a report by Independent Media.

Having launched its first pop up in the Sandton City Shopping Centre, it is the first in a series of pop up stores that will roll out across the next few months in malls, markets and business parks in Cape Town, Johannesburg, Pretoria and Durban.

The aim of the pop ups is said to be to raise awareness and increase accessibility to the brand, while also giving the brand representatives a new way to boost their businesses.

Established staff where able to apply to take part in the pop up stores.