Coty reviews global creative and digital accounts for make-up brands

Coty reviews global creative and digital accounts for make-up brands

Coty has launched a global review of its creative and digital accounts for its popular make-up brands Bourjois, Rimmel London and nail care and body care line Sally Hansen, according to a report published by Campaign.

Roth Observatory is handling the review on Coty’s behalf and agencies have been issued with Requests for Information.

Current agencies include ZenithOptimedia, who won Coty’s global media planning and buying account in 2015, and Laird & Partners, who claimed the Rimmel ad account in 2011.

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