Fenty Beauty named one of Time’s 25 Best Inventions of 2017

Fenty Beauty named one of Time’s 25 Best Inventions of 2017

Rihanna’s Fenty Beauty line has been named one of the 25 Best Inventions of 2017 by Time Magazine, according to a report published by Teen Vogue. The unranked list also includes Apple’s iPhone X and a sports hijab by Nike.

“I never could have anticipated the emotional connection that women are having with the products and the brand as a whole,” Rihanna told Time Magazine. “Some are finding their shade of foundation for the first time, getting emotional at the counter. That I will never get over.”

Rihanna also confirmed further launches are in the pipeline for the LVMH-backed range. “Some of my favourite products aren’t even out yet,” she continued. “The options are pretty much unlimited in the world of beauty, and I love challenges, so I’m going to continue to have fun and push the boundaries in this industry.”

 

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