Harry’s moves to bricks and mortar; scores shelf space in 300 Boots stores

Harry’s moves to bricks and mortar; scores shelf space in 300 Boots stores

Online razor brand Harry’s is set to move into the bricks and mortar retail space for the first time having secured shelf space in some 300 Boots stores, according to a report published by The Drum.

The direct-to-consumer brand will hit shelves today and is hoping that the move to offline will raise brand awareness as well as up market share.

“We always put customers first and believe that purchasing grooming products should be as simple and enjoyable as possible, online or in stores,” Matt Hiscock, Harry’s UK General Manager told The Drum.

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