Haw Par Corporation to double revenue in India with new product launches

Haw Par Corporation to double revenue in India with new product launches

Haw Par Corporation is planning to more than double its Indian revenue through the launch of new products, according to a report published by DNA Money.

In an exclusive interview with DNA Money, Executive Director A K Han revealed that the company, which currently sells only a single variant of Tiger Balm in India, will launch a series of new products in order to raise revenue from the current Rs85 crore to some Rs200 crore by 2020.

“We have had only one product so far in the Indian market so we cannot expect much. The growth will be expedited once we have at least three or four products in our portfolio. This will be achieved by launching one new product every year,” said Han.

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